How did you attract/address your audience?

How did you attract/address your audience?

Front Cover     

    The font I used for my masthead is very simple but has a twist on it which makes is alternative and different. As my target audience are people who listen to indie and alternative music, this appeals to them as it is different and stands out.

The pull quote I used “life couldn't get any better than this” attracts my target audience as it gives them a slice of what is inside so draws them into the magazine

 Putting Exclusive on the front cover attracts the target audience as they feel that what they are getting inside cant be found somewhere else and it makes them feel like they are getting more for their money if they buy it.

The model I used looks like a typical teenager and  as  my target audience contains teenagers this appeals to them.  The model being a teenager also appeals to them as the feel  that they could  easily be like her and this makes them want to buy the magazine to find out about her story.

The colours I used stand out on the page and are quite bright. This appeals to my target audience as it shows confidence and also helps to make it more visually appealing if there is more colour on the page. The blacks and the dark blues will also appeal to the male target audience as they are stereotypically more male colours.

Contents Page

      I used a blue colour scheme throughout my magazine and on my contents page. This helps the magazine appeal to the male  target audience as blue is stereotypically linked to men.

The artist that I had on my front cover was a female teenager. This attracts my target audience as a lot of it is female teenagers, so my magazine appeals to them as they are similar to the artist being shown and they want to find out more about her. The artist is also very pretty which will appeal to teenage girls as they will aspire to be like her.

The font that I used for the Headings of each section on my contents page  are simple to read but have an edge to them which stops it from looking plain and boring. This appeals to my target audience as they are into alternative and indie music and this reflect this.

By putting Your music guide for the week it attracts my target audience as it gives the reader a guide to music and as teenagers are interested in finding new bands and music this appeals to them. 

Feature Article

The Layout off my page is very easy to follow and isn't cluttered. This attracts the reader as they can easily read it and don’t have to struggle with what to look at when. The overall look attracts the target audience as it is very clean which makes it appealing to the target audience.

To attract my target audience, within my article I didn't state the questions that were asked. This appeals to the target audience as it suggests that they do not need the questions given to them to work out what was asked.

I used the colour blue on my feature article page as it attracts the male target audience and this widens the target audience from just being female  based

 The model that I used for my images is pretty. This attracts the female target audience as they will want to be like her and so will buy the magazine to find out more about her. As she is also within the age range of my target audience it appeals to them as she is similar to them.

I put some of the writing on the page in white as it is a smart, stylish and feminine colour. This makes it more appealing to my female target audience.